| What
sort of media product will be best for me? |
| With
the ever increasing range of media platforms, it’s difficult
to identify the best option. |
| The situation
is complicated by the fact that there is an increasing cross
over between media types and delivery systems. |
| For
instance, the term “video” can now mean many different
things. This word can refer to the media format (eg PAL, NTSC,
Digital), the development platform (eg Quicktime, BetaCam SP,
Digital BetaCam, DVCam, DVCPro, MiniDV), or the delivery platform
(eg VHS video tape, Webstreaming, Video CD, DVD, Broadcast).
And that’s just to name a few. |
| Different
combinations of media format, development platform and delivery
platform can be used to achieve different outcomes. The choices
made can result in vast differences in the cost, timeframe,
risk, quality and effectiveness of your product. |
| Choices
can only be made in reference to your objectives. |
| What characteristics
will the media product need to have? Does it need to be interactive?
To what degree? Will it be viewed by a single user or groups?
Is it a stand alone resource or support media? How big is your
target audience? |
| At what
point will the trade off between cost and quality start to impact
on the products effectiveness? |
| At media@work,
we want to create the product that best meets your need, so
before undertaking any media development, we perform a free
needs analysis to help you answer these questions. |
| We
can help you make sure you only pay for what you need. |
| For
more information, or to arrange for a free consultation, email
projects@mediaatwork.com.au
or call 0410 554 071. |
